|
|
|
|
|
|
|
|
|
|
|
There seems to be a huge craze lately with everyone trying to blog and ping to get their websites indexed into the search engines. Although this can be a great tool, all marketers should first understand exactly what they're getting themselves into before starting.
This article is to serve as a beginners guide to getting started with blogging and pinging.
1. What is a blog?
A "blog" is short for "web log." A web log is an online diary or journal. The main aspect blog is that it is frequently updated - at least once a week, sometimes every day or even more.
Since blogs are regularly updated, they tend to carry more value than regular static HTML pages (in some cases).
2. What is a ping?
A ping is a program that sends out a brief request for a response from another computer or server. When you ping on the Internet, you send out a program to see if a remote server is responding.
3. How do bloggers use pings?
Two main reasons to use pings with blogs: First and foremost is to let the search engines know that you have updated your website so they can send their spiders.
Secondly, pings also update the websites on the internet who are using your blog on their site (through a feature called RSS feeds, they are displaying your messages on their site).
4. So what is the big deal about blogging and pinging?
Smart affiliate marketers use blogging and pinging to help get their sites crawled and indexed by the search engine spiders a lot quicker than they normally would.
They set up a blog either on their main site or on a sub-domain of their site. They then post links to their product pages on their blog and send out a ping to all the major servers on the Internet.
That ping says "This site has fresh content, time to go add it to your database!" It's a trigger that sends the search spiders looking for updated pages on your site. When they find the new pages, search engines tend to index them much faster.
Blogging and pinging will not get you into EVERY search engine overnight. As of this writing, it is most effective with getting into Yahoo. But often MSN, and even Google, will follow in short order.
Combine blogging and pinging with good link recruiting for the best indexing.
Also, blog and ping on a regular basis if you want to "stay" indexed in the search engines.
6. Is blogging and pinging a requirement to get indexed?
No. You can get indexed quickly by getting plenty of natural backlinks. But for backlinks to be most effective, they have to appear as if they were natural and this can take weeks if not months. Blogging and pinging does seem to drastically shorten the process.
7. Is there a downside to blogging and pinging?
Yes, some marketers are starting to abuse this strategy and the engines are getting wise to it! If you go over-board you risk getting your website completely banned and removed.
Also, many marketers are blogging and pinging for a few days and then forgetting about the website ? your website will likely be de-indexed if you do not continue to naturally blog and ping.
The bottom line is that blogging and pinging is a great strategy right now to help you get your website indexed faster. However, the old natural way of getting incoming links is still the best and most assured way ? not to mention the long-term benefits of having incoming links.
If you have not yet started blogging and pinging, I suggest you start with a practice website first, not your main website.
Copyright 2005 Kurma Group
This article has been authored by Anik Singal, an extremely successful and young internet entrepreneur and affiliate marketing consultant. Anik has developed his own affiliate marketing system that helped him earn over $10,466 in 60 days ? he is now training select students on his system. http://www.AffiliateClassroom.com/free-cou rse.html
Writing?Blogs?Blogs are on-line journals where people express themselves through writing.... Read More
What in the world is up with the world of... Read More
There's a lot of blogs out there on the Web,... Read More
One of the main problems with the Internet these days... Read More
I still consider myself to be a blog writing novice... Read More
RSS (it stands for Really Simple Syndication, among other things)... Read More
It's been a long day at work and you're... Read More
Lemmings are cute, but dumb. If you tell them... Read More
Have you ever read an article, intended to explain RSS... Read More
Welcome to part 2 of the article that aims to... Read More
RSS Feeds.RSS also known as rich site summary or real... Read More
With spam filters on high alert, delivering a newsletter by... Read More
RSS streamlines communication between publishers and readers. Since RSS has... Read More
Email, Instant Messaging, Blogs, RSS, Forums and Listservs: What's Next?How... Read More
A blog is a type of website. It allows the... Read More
It seems like Blogs are everywhere these days. You can't... Read More
Blogging for dollars might sound like the latest game show... Read More
Recently I did an interview with a well known email... Read More
Copyright © 2004 Priya Shah The... Read More
The recent spurt of interest in blogging has begun to... Read More
So why use RSS? Well, I can find a whole... Read More
My previous two articles "What is RSS and Why use... Read More
With the growing interest in blogging as... Read More
Perhaps you still don't realize or fully understand the power... Read More
Though the answer is in a book I wrote this... Read More
Q: Not to ask a ridiculously obvious question, but what... Read More
Business blogs are primarily used to improve a company's communication... Read More
Blogging is a relatively new form of communication, closely related... Read More
I was sitting in my local Internet Cafe yesterday, I... Read More
Weblogs or Blogs as they are more commonly referred to,... Read More
What in the world is up with the world of... Read More
Contrary to general opinion, RSS meets the needs of even... Read More
(Continued from Blogging Your Way To Success Part 2)You have... Read More
As RSS news syndication gains popularity among users, new ways... Read More
"RSS" stands for "Really Simple Syndication". It is a new... Read More
Tips for creating a blog.There are no hard and fast... Read More
Really Simple Syndication is exactly what it's name states. A... Read More
According to Technorati, there are over 15 million blogs as... Read More
Well, basically, setting up a blog means that you are... Read More
We all know that in the world of online internet... Read More
RSS is a big buzz word right now, and this... Read More
RSS Feeds.RSS also known as rich site summary or real... Read More
Like anything else, a little work can pay dividends. Well-written... Read More
Businesses that are not using feeds today, as part of... Read More
Do a search on Blogs on Yahoo and you get... Read More
I have been a blogger since September 2004 but only... Read More
It seems everyone these days is talking about blogging. Everywhere... Read More
A properly created weblog will do the following for your... Read More
Though the answer is in a book I wrote this... Read More
Internet marketing using blogs has quickly gained a lot of... Read More
Blogging, RSS & FeedsBlogging, RSS & Feeds |